When it comes to digital marketing and seo, as an Austin Seo consultant you need to know about a lot of things. Core web vitals, Local search, use of anchor text, discoverability, dangers of Duplicate content and more. Then it’s keyword clustering, keyword density, keyword research, driving your link building, meta element and microdata, nofollow and or noindex builds your online presence management in organic search results that builds pagerank authority and being mindful of the robots exclusion standard.